Proffessional Development for Marketers Essay Example | Topics and Well Written Essays - 1500 words

Proffessional Development for Marketers - Essay Example I am very positive that this will be possible, and my target is not only to exceed the previous DVD sales for the first installment of Hunger Games, but to grab the top spot as the best selling DVD franchise in 2013. My vision is to excite my target market and audience with plans that will push them to go out and buy the movie. This target market, I must say, will include those who have watched it at the theatres as well as those who have not (Giles 2010, pg. 61). My target market will be similar to that of the first movie, only a little broader. I will focus on people aged between eighteen and forty, and the primary core will be those aged between twenty-one-to-forty age group, appealing slightly more to men. I expect that people aged between eighteen and twenty-four will view the film as ‘a compelling look at the perils of games in general.’ If you care to know, eighteen to twenty-four year olds tend to engage in video game activity compared to other age groups (Stair & Stair 2001, pg. 83). This movie, if looked at critically, is just a real version of the different types of video games available nowadays (Beckman, Davidson & Maynard 2007, pg. 12). The concepts of surviving, tricking opponents and being smart form the basis of a majority of video games; Hunger Games employed these concepts. Thirty-five to forty age groups may view the movie as ‘childish’, but it is still possible to tap into this ever-so-elusive market. The first movie was one of the biggest U.S box-office hits of 2012, and we all know why (Pride & Ferrell 2008, pg. 19). Good marketing and promotion coupled with even better presentation allowed Hunger Games to share the stage with massive hits like Hobbit, Ice Age 4, etc. I will not go into the specific details regarding the commercial performance of the first movie, but I am confident enough to say that with the marketing strategy I will

Speech Analysis Paper Essay Example for Free

Speech Analysis Paper Essay The first speech I watched was â€Å"Falling Slowly† winning Best Original Song Oscar. From the beginning you could tell that Glen Hansard was very pleased and very sincere about the award and you could tell that it meant a lot to him throughout his speech. The speech was very brief and he was very thankful. I liked how he expressed how they put the movie together and how he never thought they would be standing there receiving an Oscar because it just shows that it doesn’t take a lot to achieve your dreams. The only thing I wish he would have done was name the people he wanted to thank instead of generalizing it because then it doesn’t seem personal. The next speech I watched was â€Å"Tom Hanks winning an Oscar for â€Å"Forrest Gump†Ã¢â‚¬ . I loved how Tom Hanks acknowledged the other nominees and said that the others deserved the award as much as he did. I thought that was sincere and respectful of the others who were nominated for the Oscar. I liked the way he acknowledged those who were a part of making the film and what he said was very meaningful and you could tell it meant a lot to him because of the emotional appeal he gave off. It just showed how much he enjoyed working with the other actors in making the film and how it impacted his life and his ability as an actor. When he thanked his wife he did it in a very sincere and loving way and I thought that was very nice. I thought the metaphor he used to describe how he felt in the moment was a good way to stray away from his emotions a little bit because you could tell that he was trying to fight his emotions throughout the speech. What he said at the end made his entire speech so grasping because he was so grateful and thankful to have received that award. I couldn’t tell if his speech was manuscript or impromptu, but either way I think his speech was great. It was brief and I think he expressed his emotions in a way where it was evident that it was truly a blessing to have received that award. See more: how to write an analysis paper The next speech I watched was â€Å"Adele-54 Grammy’s on CBS: Album of the Year†. When she started to thank everyone who was a part of making that award possible for her I liked how she acknowledged them and then explained specific ways they have helped her to improve and become the artist she is. In my opinion it seemed like she was rambling a little bit when she was talking about the inspiration for her album only because she switched  subjects from thank yous to her album and then thank yous again so I think she just got lost in what she was saying at that point. However, I think it was appropriate to share what the inspiration of her album was because of the award she received. The interruption of the snot was funny and that kind of gave off her personality so it made her personable. Her speech was brief, relatable, and sincere. Next I watched was â€Å"Anne Hathaway winning Best Supporting Actress†. For starters, Christopher Plummer did an excellent job in presenting this award. I like how he acknowledged the fact that all of the women who were nominated had been acting since they were little and they have persevered throughout the years to be where they are today. Anne Hathaway seemed nervous when she did her speech, but maybe it was excitement. I liked the fact that she thanked everyone individually because it made it very personal to each individual she thanked, but as her speech progressed she acknowledged every single person in every group she recognized and I think it became too much although it was a nice thing to do. The reference to the movie at the end of her speech I felt was a good way to close her speech. It gave credit to the movie she played in and gave a sense of her character in the movie which is what she received the award for. Overall her speech was brief, sincere, and she accepted the award graciously. The final speech I watched was â€Å"Meryl Streep winning Best Actress†. In the beginning of the speech she seemed a little cocky because of what she said. I feel like acknowledging or implying the fact that you have won many times is inappropriate and disrespectful to others who were nominated and that just showed the kind of person she comes off as and it wasn’t a good impression. When she started thanking people I was annoyed of how much information she gave about their relationships. It was like she was telling her life stories with them and it was too much information. Aside from that the rest of her speech was very sincere and loving because of the emotion she had when she began to talk about the friendships she made and the experiences she’s had with making movies with different people.

Sir Thomas More the Martyr Essay -- essays research papers

The definition of a martyr is a person who willingly suffers death rather than renounce his or her religion. When Sir Thomas More died in July of 1535, he became a martyr. In the play A Man for All Seasons, author Robert Bolt shows us his views on how More came to his death . In this play, Thomas Cromwell, Richard Rich, King Henry VIII, and Sir Thomas More himself are responsible for his death. Although it could be argued that many more people in Sir Thomas More’s life had a part in contributing to his death, these four characters had the greatest part in eventually bringing him to his death. Some people may say that Cromwell and Rich were just pawns in the King’s plot, however they can’t possibly argue that they weren’t in control of their actions. Cromwell and Rich are essentially responsible for the final prosecution of More. Together, they are guilty of letting their inner want and need for power cloud their consciences, which led them to bring down a good man of Thomas More. More, being a smart man, could beat them in a court of law. Rather than fighting More with the law, Rich and Cromwell decided to break it. Rich lied under oath sending More to his deathbed, and he responded, â€Å"I am sorrier for your perjury than my peril†(156). Cromwell, in his quest for power, saw a doorway of opportunity where he could bring down More and in the process benefit his own social and economic status. As More stated, â€Å"Silence gives consent† (152) and Cromwell’s silence during Rich’s illegitimate testimony makes him an access ory to the crime and therefore just as guilty as Rich. Together, Rich and Cromwell are partners in the crime, whether they are accomplices to King Henry or for their own reasons. Either way, they are still responsibl... ...and, â€Å"I don’t believe this had to happen†(144). At least twice Sir Thomas More made poor choices and put himself into bad situations in the play, which ultimately took him closer and closer to his death. Sir Thomas More never had to die. He was the only person that really understood the implications that complying with the King’s desires would cause and yet he still ended up in the most undesirable position one could imagine. Many people caused the death of Sir Thomas More in A Man for All Seasons, however those that are most guilty are King Henry, Thomas Cromwell, Richard Rich, and Sir Thomas More. Who of these is most guilty is a matter of opinion, but that these people are truly and completely guilty of ending Sir Thomas More’s life is a fact. From King to commoner each of these people played a vital role in the destruction of one man’s honest and righteous life.

International Marketing Essay

Many researches has been conducted on flight companies that are operating and connecting all the continents, but this research is about a company that started in 1940s in an Arab country in the middle east, the company is call flight Emirates, first the company was aimed to deliver flying service in United Arab Emirates and in the region, but as soon as the company raised revenues and added new shares the company thought of going further and compete in the global market. The amazing and surprising part in this company is its ability to rapidly grow and compete perfectly in the global market not only that, it has achieved its objective in that competition as you will see in the paper. The contents of this research are four parts, in the first part we will take you through how the company started and expanded to the global market up to United State of America, vision and mission of the company in the market place. In the second part you will see how the PEST and other driving forces has effect the company operations in United States and other countries, while reaching part three the research will show how the company’s segmentation, distribution, pricing and product strategy are being perform, and we shall conclude with a comprehensive summary, analysis and present the results that we have got through out our research. The unifying them in this research is the company ability to compete in a higher competitive environment like USA not only that but resulting on generating revenue and adding value to its original capital, the company also can be count as one of the biggest flight companies in the world due to its capability and differentiation in the market place. Finally, let’s hope that our research will be a vital added value to previous researches in the same matter. PART ONE: 1.1 About flight Emirate: The beginning of Emirate flight goes back to 1959 when Sheikh Rashid Saed the government official opens the Dubai international airport and announces that Dnata company with only five staff will be in charge of ground handling services, in 1978 Mr.Manrice Flanagan was appointed by Sheikh Rashid to be the general manager of dnata company which is the operating company for flight Emirates, Mr. Flanagan later on in 1984 design how the company could possibly move to serve in air service, and with acceptance of Dubai government the company requested Pakistan international airline to lease them two aircrafts, the deals were struck to fly into Karachi, New Delhi and Bombay in India. In 1985 Sheikh Mohamed gifts two Boeing 727-2005 to the airlines, these two Boeing increased the operations where the airline was able to fly to more than twenty countries. Sheikh Ahmed later on in 1990 signed an agreement with Asian Aerospace exhibition in Singapore to add airbus A310-300s to the company. In 1992 Emirate flight become the first airline to install video system in all seats in all classes in the same year the France government allow officially the flight to operate in the country, by that time the company’s work forces become 11,000 employee. Ten years later exactly in 2011 the company managed to fly to more than 120 destinations world wide, and recorded a profit of ($1.6 billion) and bought the largest Boeing in history 50777-300ER. Flight Emirate as part of its marketing strategy has sponsored number of events and competitions e.g in 2012 the company sponsor Tennis in united state and crick’s Indian premier league. As we mentioned earlier the Dnata Company headed by smart board of directors is not an easy company and the proof is that its ability to raise the capital to $ 2 billion and the workforces from 11,000 to 62,000 employees in 2012 as it was the most profitable year for the company. The company now call the Emirate group and consist two parties Emirate and dnata company and has expanded into many business for instance, hotels, workshops and tourism and the are operating all over the world. 1.2 Flight Emirate in North and South America: Flight emirates operates in North and South America challenging Americans airlines in delivering air services it flies to Brazil, Chile, Mexico, Peru, Urguay, Canada and United States, within the United States the company operate in more than six states creating a competitive environment and adding valuing advantage to this market. The free market economy adopted by United States is a difficult market to compete in if you don’t have a competitive advantage, the flight emirate with its uniqueness and appropriate tactics has a lots of winning games as we shall discuss it later on in part three, and you will realize that the company has attracted the market using different approaches. 1.3 Flight emirates management orientation toward global business: Flight emirate as we stated earlier in our introduction started as a small company call dnata in Dubai, therefore the management structure in the early 1950 was regiocentrics but after the Dubai government increased the capital and instructed many deals the company management changed in 1960s to be geocentric orientation as the views the entire world as a potential market and strive to develop their brand and integrate in global market. The reasons why we categorize the company as a transnational company are the followings: (1) The company operates in more than 100 countries and flies all over the world. (2) The company’s work forces are more than 62,000 employee spread in six continents. (3) The company assets i.e (flights, workshops, hotels etc) are not all based in Dubai. In conclusion to this regard the emirates company management can be classified as a combined of two management structures, reogiocentric a nd geocentric because in its starts the focus was regionally but later on they progress in global scale till they adapt the geocentric orientation structure. 1.4 Flight Emirate vision and mission: Vision: The vision of flight emirate is very simple as we mentioned earlier the company started as ground services company in 1940s but after Dubai government decided to inject more capital the business increases and ambitions become more than just being a ground service company therefore in 1960s the company decided to focus broader in flight services not only in Dubai and in the region but even globally. Now the vision is to be a â€Å"leading company in flight and tourism world wide providing excellent, safe and customer satisfaction†. Mission: The mission of the company is to ensure that the flight is the choice of every traveler and to create a business competitive environment and add valuable service to the market. Differentiation, opportunities and development of a star brand in the Gulf region and all over the world is the purpose of the company’s today’s focus. PART TWO: The Business Environment: 2.1 Political, Economic, social and Technological analysis (PEST): The business environment where the company operates is an important situation that we have an obligation to express in this research, many forces drives and affect the market place of any operating company, to analyze the situation we read the political, economic, social and technology changes. Political and Economic aspects: The country where flight emirate generated from is United Arab Emirate in middle east one of the world’s largest country in oil production, the economic growth and political stability are the sign of advancement in that country. UAE currently undergoing rapid expansion in investment and private venture, the government made number of commitments to strengthen and reform its investment regulatory and make conducive environment for exports and imports. United States and UAE are strongly partners in many political alliances, economic benefits, social and cultural activities the exchange numerous of interests in regard to these issues. Politically, the relationship between the United Arab Emirates and United States has been positive and productive for more than 30 years they are a reliable allies in many military, economic, and social affairs, the United State view UAE as source of stability, tolerance, innovation and a leading figure in the Gulf region. After the US tragedy in September 11 2001 where 2,996 including hijackers killed, the US foreign policy changed a lot including the relationship with UAE based on the fact that two of the hijackers were from UAE, immediately after the attack the background security checks for an Arab visitors was very high and research shows how some harassment and hates developed against Muslim in US. In conclusion to the political environment where flight emirates operates i,e in US there is no negative impact due to the strong and smooth relationship between the two countries. Economically, the UAE is the US single largest export market in the Middle East with $1.5 billion in 20 11 most are machinery, aircraft, industrial and other valuable items, US imports from UAE in 2011 was 2.44 billion most are crude oil, aluminum and other things. The US petroleum companies played a big role in development of UAE energy sector, more than 800 US firms are operating in the UAE investing in different sectors and injecting UAE market with new jobs and opportunities of Arab youth. The research also found that the US, UAE relationship is a long term partnership and each state in US probably has its own trade relationship with UAE. Research also found that UAE is the larger operator of Boeing 777 aircraft in the world, in November 2011 Emirate flight placed an order for $ 24 billion record breaking for 50 Boeing 777-300 ERs, before that there were number of orders for purchasing Boeing from US which make the company the most consumer of this type of flights. In conclusion to economic relationship between the two countries, the flight emirates is the world’s largest operator of Boeing 777 and serves non-stop flying from Dubai, also the robust trade and investment relationship between UAE and USA is based on the political stability and diplomatic understanding. Socially, the UAE and US have a lots of social partnership in numerous of activities, UAE is an open country for visitors and legal immigrant, its population is extremely liberal and open minded society compare to the other countries in the region, UAE attracts many investors and tourist including US citizens, the US population in UAE estimated to be 4,000 people working in different sectors of production. UAE population in USA is recorded not to be affected by any violence or discrimination against any human right because US treat and protect the entire resident equally but individual harassment does exist because of personal behavior. According to researches, after September attack where two were from UAE as we stated earlier the Americans views on Islam and Arab has changeed a bit of which number of travelers to and from Arab world has decreased. Technologically, as technology refers to the application of science and research into industrial or commercial objective, it has affect societies all over the world, flight emirate in its existent relies on technology in all its operation and has benefit so much in US market on this matter, marketing customers service and other operation are possible in flight emirate because of technology and the latest news in this regard is the announcement of the company recently that it will allow all the passengers to use their cell phone in its all f light operating in US market very soon, that could not be possible if the company was not connected with USA. To conclude this topic technology has not negatively affected the operations of flight emirate in USA, it has really been a source of inspiration for the company. 2.2 The Effect of Culture and Sociology: In United States market culture as (education, religion, values, attitude etc) play a big role in business place, flight emirate with its unique study of American’s culture has found it a useful environment to operate in, US is a multi cultural community where different ethnic groups coexist without any discrimination. US market is a free economy where competition is the only factor that can push you to the top or crash you down, flight emirate adapted those diversities and without any exclusion and that is why it has been able to compete with US fight companies in the market place, as we stated earlier the only side effect on flight emirate in US market was what follows September attack when a group of terrorist from middle east and with Islam background hijack US flights and threaten US as a sovereign country, the result on that was the reduction of travelers from and to Arab countries, raising the searching system which actually targ eted travelers from Gulf countries and individual harassments by some indigenous citizens. In conclusion to culture and sociology the company does record much challenges in US market based on these aspect but the following points are what we think to be the company’s threats in US market: 1-Flight emirate generated from Arab country therefore it might be a target of terrorist and use as a cover to make insecurity in USA. 2-Services in the flight emirate are indirectly affected by Islam as the crew do welcome passengers by Quran prayers on board, this activity does not satisfy non Muslims on board. 3-Wearing of AL hijab by Arab women is not an acceptable sign by some people. 4-Citizens of UAE started to avoid traveling to USA because of long waiting visa due to background security checks. PART THREE: THE COMPANY MARKETING PLAN 3.1Marketing (country) selection and entry strategy: Flight emirate operates in more than one hundred countries and flies over six continents, the research has an interest in US market and here are the reasons why the company chosen to compete in US industry: -The airline copes and encourages free competition with other market player using a strategy known as â€Å"the open skies strategy†. -The political environment and the strong relationship between USA and UAE encouraged flight emirates to choose US as useful market to operate in. -USA is an open economy where the market competition is the art of the game, flight emirate with its quality services and competitive advantage choses to be part of it. -US dollar is the most powerful currency in the world, since the company adopted this currency to be the company main fare in its all operations than the company got it profitable to operate and expand in US market. -Flight emirate benefit mo re from long haul flying which also save fuel consumption as well as non-stop flying from Dubai to USA is profitable. -The Boeing 777 is the major aircraft used by the company hence all the accessories, parts and maintenance is cheaper and available in United States. The above reasons plus the growing business opportunities between US and UAE has increases the demand for direct flying from Dubai to United States. 3.2 Segmentation, Targeting and positioning: Flight emirate like any other flights in the airline industry has a specific strategy on targeting and positioning its self in the market place, below are the airline targets: 1-Emirate flight is one of the big airline in the world, the rapid growth of Dubai and its good relationship with other countries especially US had given a chance to the company to position it self as the major carrier between the two countries and inside the US, the company currently operates in eight states in US market targeting the following segments: 2-The demand for traveling to Dubai by tourist and business people has increased and especially in summer session where Dubai attracts more than seven million tourists. 3-Expatriates, because Dubai is a working environment and highly paid city, the demand for people to travel to and from Dubai increased hardly, many US citizens live and do business in Dubai while the also regularly visit their homes, therefore flight emirate is playing that role of targeting those group. 4-Transit passengers, before the haul long flying strategy being implemented by many companies were suffering from waiting hours, passengers from US did fly to middle east or Dubai connecting through Europe, flight emirates made it easier to dominate this segment by offering direct flight between Dubai and USA and found it very profitable. Because of demand increase within the United States, flight emirate with its quality services and golden brand attracted those groups and the company positively responded and got it much profitable. 3.3 Information and research strategy: The aim of this strategy is to keep the company growing and competitive in the market place, the information and research are the heart of any successful company, it explore opinions and attitude of customers and allow the company to predict the future result of the company’s operations. Flight emirates value information technology and research and has invested a huge of amount approximately $200 million and deployed 2,200 employees, recruited from the most qualified institutions in the world. The company’s IT department and research after ensuring solutions for the company also provide services for other business in the region as the generate revenue to the company from that services. Research found that flight emirate invest heavily in information technology and research for smooth operation and acknowledging the customers needs and demand in US market. 3.4 product strategy: Oil prices has been unstable and challenging in world’s market place for many flight companies to perform perfectly with out any conciliation or interruption, flight emirate has made it easier by signing a deal with several major oil companies to supply jet fuel to them all the time with a specific price, that deal remain unchangeable no matter what the future market may present, this fuel strategy has maintained the company profitability high among the competitors. The fight also gain a lot of profit base on product strategy through it plan of long haul flying, direct from US to Dubai because this kind of service attract big number of passengers of which the company provide cheap prices. In this strategy also the company has divided its portfolio into two, airport services and infrastructure, the airport service has to ensure the safety of passengers baggage and belonging up to the last destination, this strategy has build confident between the company and the customers. The free competition strategy that was adopted by the company enable the customers view their opinion in the services, employee training and capacity building in the company has been a successful part of the product strategy because it keeps the delivery of service in a high position. Buying new aircraft every short period is one of the promotion for product strategy and what kept the company delivering excellent services in US flight industry. 3.5 Pricing strategy: Pricing strategy is the secret of any successful company, the first thing the company does was to keep US dollar as the standard currency of exchange in the company, based on the fact that dollar is a powerful and stable currency and is convenience to all passengers regardless of their country of origin, this strategy made the company’s profit always high. The company has a sufficient strategy that enable passengers enjoy cheap pricing either in short or long haul flying, this has been a competitive advantage to the company, the company has been in the market for a short time which mean the company does not charge legacy fee in its ticket because there is no burden of pension as other companies do, the well train and qualified financial managers that the company has are playing a role of keeping the financial plan in a safe environment. The most important factor that keep flight emirate cheap and profitable is the variety of aircraft that operate in diffe rent allocation this gives the passengers the option of choosing the cheaper the can afford. All the above are supported by the fact that prices of flight are not being fixed any where because it depend on the market demand, what keep flight emirate cheap and affordable is their continuation of reading the market rightly.

Expansion in the 1840’s to 1850’s

EXPANSION IN THE 1840’S AND 1850’S 1. As our nation expanded from 1845-1860 political leaders could not solve, evade or escape the question as to whether or not to allow the expansion of slavery into the territories. MANIFEST DESTINY- had overtaken American justification for expansion- The US had the right and the obligation to expand to the Pacific. 1846- Americans fought an 18 month war against Mexico that resulted in the acquisition of more than half of Mexico— one third of the current US. — 2. JOHN C. CALHOUN- FROM SOUTH CAROLINA Calhoun had been vice president under John Quincy Adams in 1825 and Andrew Jackson in 1829. He split with Jackson and did not become his VP in 1833. The split was over THE TARIFF OF ABOMINATIONS†- a tariff passed in 1828, as Adams was leaving office, that levied very high protective tariffs on imports for the sole purpose of protecting American manufactures. It made foreign goods too expensive for the South to buy. THIS WOULD LEAD TO EUROPE BUYING LESS OF THE SOUTH’S AGRICULTURAL PRODUCTS IN RETURN. At the time of the War of 1812 until 1828 Calhoun was a strong NATIONALIST. But as he saw more and more how the South was being treated he made a complete turn and became a FANATICAL REGIONALIST. As VP, after the Tariff of 1828 he wrote a pamphlet in which he called for nullification of the tariff by Southern states on the grounds that it was unconstitutional. This Theory of Nullification was first issued by Thomas Jefferson over the debates on the Const. and the role of the Federal vs. State Governments. Jefferson and Madison had tried to put the theory into effect with the Virginia and Kentucky Resolutions in 1798, in which they declared that the Alien and Sedition Acts (forced in by Adams) violated the Bill of Rights- EXPLAIN THE ACTS and were unconstitutional and could be nullified by any state that chose to. Calhoun had little support for nullification. Jackson promised tariff relief. But the Tariff of 1832 provided little reform. Calhoun resigned as VP in 1832 and was elected to the Senate from S. Carolina. S. Carolina called a special convention that on Nov. 24,1832 passed the Ordinance of Nullification forbidding tariff collection in the State. When Calhoun’s nullification theory was presented to the Senate it was argued that NOT ONLY COULD A STATE NULLIFY AND UNCONSTITUTIONAL LAW BUT THAT IT COULD ALSO, AS A LAST RESORT, SECEDE FROM THE UNION. —–1832†¦Ã¢â‚¬ ¦. Daniel Webster, a Senator from Mass. , defended the powers of the federal government and said: â€Å"Liberty and Union, now and forever, one and inseparable. † Nullification now divided the nation over the issue of STATES RIGHTS- the will of a state vs the law of the nation. WHAT CALHOUN WAS REALLY FIGHTING FOR WAS PROTECTION OF SLAVERY WHICH THEY FEARED COULD BE ABOLISHED BY A NORTHERN CONGRESS. That is why as early as 1832 it was important to Calhoun and his supporters to try to have the doctrine of States Rights override the National will- Calhoun saw the will of the nation being controlled by the Northern industrialists. THIS IS PROOF THAT TO THE SOUTH THE ISSUE OF SLAVERY WAS BOTH ECONOMIC AND CONSTITUTIONAL. Jackson, on Dec. 19,1832, declared the Tariff to be constitutional and denied the right of a state to block federal law. He threatened armed intervention to collect tariffs. Congress passed THE FORCE ACT- empowering the president to use force to collect tariffs. The South nullified the Force Act, but compromise was soon reached with a new tariff. BUT- THE ISSUE OF STATES RIGHTS WOULD NOT GO AWAY. The Mexican war- Northern Democrats were willing to annex Texas, a Southern state, since they expected Southern support for Oregon. The 1844 Democratic platform included a pledge to control the whole area of Oregon- US and Britain jointly occupied the area from the 42 parallel to 54,40. The area spread from the present day northern borders of California and Nevada to the Southern border of Russian Alaska. From 1818 there was joint occupation. More Americans were pouring into the area and they wanted to become part of the US. 1845 Polk recommended termination of the joint occupation and our taking control of the entire area. The question would whether the Southern (Tenn. ) president and his Southern colleagues would support free territory in Oregon as strongly as they supported slave territory in Texas. The answer was NO- Polk was willing to go to war with Spain for Texas, AND ALL THE OTHER LAND, but not with England over Oregon. So a compromise was reached with Britain at the 49th parallel. 2 Northern Democratic Senators voted against it, and only the unanimous support of the Whigs pushed it through. Northern democrats claimed: †Texas and Oregon were born in the same instant, nursed and cradlers in the same cradle, but having used Northern votes to get Texas, the peculiar friends of Texas turned and were doing all they could to strangle Oregon. † Northern Abolitionists saw the Mexican War as a means to expand slavery. In 1847 the Mass. legislature resolved that â€Å"this unconstitutional war was being waged for the triple object of expanding slavery, of strengthening the slave power, and of obtaining control of the free states. 3. Westward expansion would revive the issue of extension of slavery into the territories. Many white racists had already agreed that the Blacks could never be their intellectual, social, political or economic equals. Most white Northerners opposed allowing slaves to be brought into territories acquired from Mexico. They feared that the spread of slavery into the west would LIMIT THEIR OPPORTUNITY TO SETTLE AND FARM ON THAT LAND. NORTHERNERS OPPOSED SLAVERY IN THE TERRITORIES BOTH AS A LABOR SYSTEM AND THE BLACK ENSLAVED PEOPLE. By this time northern black and white people embraced the concept of the free labor system- free men and women working to earn a living and improve their lives. If the slave owners gained a foothold for their UNFREE labor system in the West then the future of the free labor system would be restricted or destroyed. 3. THE WILMOST PROVISO- During the Mexican War in 1846, Democratic congressman David Wilmot, introduced a bill into Congress to prohibit slavery in any territory we would get from Mexico. He felt that blacks would TAINT the territory and that the land should be reserved only for the white race. The Negro race already occupy enough of this fair continent†¦I would preserve for free white labor a fair country†¦where the sons of toil, of my own race and own color, can live without the disgrace which association with Negro slavery brings upon free labor. † The Proviso was never passed into law, but white Southerner’s were engaged at this attempt to stop th em from enjoying the fruits of the war by settling into the new lands. THE SOUTH SAW ANY ATTEMPT TO LIMIT THE GROWTH AS SLAVERY AS THE FIRST STEP TO ELIMINATING IT. John C. Calhoun countered with his own proposal: All territories to be regarded as common property of the states. Congress would act an agent for the states and make no laws discriminating between the states or depriving and state rights with regard to property. Any national law passed regarding slavery would violate the Const. and the doctrine of states rights. People have the Const. right to form their state governments as they wish, as long as they provide a republican form of government. The Wilmot Proviso was voted on in 1846 and the votes were strictly on section lines, causing the parties to begin to split. It passed the House but failed to come to a vote in the Senate. At the next session in Feb. ,1847, it was re passed by the House but died in the Senate. THE PROVISO STARTED A RIFT WITHIN THE PARTIES BASED ON SECTIONAL TIES. Every Northern state legislature, except one, had supported the Proviso. Every Southern state legislature opposed it. President Polk backed a compromise that would have extended the Missouri Compromise line across the Mexican cession. Many northerners backed this since they felt climate and topography would keep slavery out of most of the area naturally. BUT MANY SOUTHERNERS WERE CONCERNED ABOUT SETTING A PRECIDENT FOR FUTURE TERRITORY AND DID NOT WANT TO AGREE TO RESTRICTING SLAVERY IN ANY AREA. To prevent the spread of slavery into these areas the FREE SOIL party was formed in 1848- composed only of whites whom VIGOROUSLY OPPOSED THE EXPANSION OF SLAVERY. They feared a desecration of the land if the blacks were allowed to settle there. The Free Soil Party was hostile to the blacks and opposed emancipation. BUT it did get support from some ABOLITIONISTS who saw it as a way to stop the spread of slavery and challenge its existence. 848 the Free Soil Party ran former Pres. Martin Van Buren, who came in a distant third behind the Whig- Mexican War hero Zachary Taylor, and the Democrat- Lewis Cass. BUT 10 Free Soil Congressmen were elected. 4. The land settlement after the Mexican War and the opening of the Southwest upset the balance between slave and free states in the nation. Sept 17,1847 the Mexicans surrendered. Treaty of Guadalupe Hidalgo, ratified by the Senate on March 10,1848, ceded to the US present day California and New Mexico and parts of Utah, Nevada, Arizona and Colorado. Also the southern border of Texas was set as the Rio Grande. This added over 1 million square mile to the US, added another one-third of our territorial domain, and brought us out to the Pacific. The war introduced us to some future military giants such as Ulysses S. Grant and Robert E. Lee. ELECTION OF 1848- Democratic Party split- The †Barnburners† (supported by Van Buren and New York) supported the Wilmot Proviso. The â€Å"Hunkers† were willing to compromise with the South and nominated Cass. This led to the Free Soil Party and a major split within the Democratic Party. The Whigs passed over Henry Clay and Daniel Webster and nominated war hero Taylor. Taylor was a Southern slaveholder, but Northern Whigs supported him. They stuck together long enough to get him elected. 5. CALIFORNIA- GOLD- Jan 24,1848, gold discovered at Sutter’s Mill in California. By 1849 the Gold Rush was on. People were flocking to the area seeking their fortunes. Most men did not strike it rich BUT the Gold Rush lasted for 12 years and exploded the population of the area. By 1850 the population of Calif. reached 100,000. The residents applied for admission as a FREE STATE. This would make California the 31st state and offset the balance in the Senate between North and South. The South would not agree to this arrangement. Henry Clay was called upon to make another Compromise. He attempted to write a document that would resolve the issue of slavery for all time. California would be admitted as a free state. The slave trade (not slavery) would be eliminated in DC. A stronger Fugitive Slave Law would be passed to make it easier for slave owners to get run away slaves back. New Mexico and Utah would be organized as territories, with no mention of slavery. The Compromise did not pass- Calhoun would not tolerate the admission of California without slavery, Northerners would not agree to stronger Fugitive Slave Laws, and President Taylor shocked his fellow Southerners by insisting that California be admitted as a free state with NO COMPROMISE. Taylor threatened to veto the Compromise if the House and Senate passed it. Summer of 1850 Taylor died and Millard Fillmore became President. He wanted to compromise. Senator Stephen Douglas from Ill. guided the Compromise of 1850 through Congress by actually making it two separate bills. One brought in Calif. s a free state and the other gave a stronger fugitive slave code. MANY STATES RIGHTS SUPPORTERS SAW THE SLAVE/FREE BALANCE IN CONGESS SHIFTING FURTHER NORTHWARD. 6. THE ELECTION OF 1852- The â€Å"Barnburners† returned to the party and the Democrats nominated little known Franklin Pierce from New Hampshire- leaving the Wilmot Proviso behind them. The Whigs split totally in 1852— The Northern faction supported Winfield Scott, the Southern faction supported Millard Fillmore as a compromise candidate. There was a deadlock after 52 ballots- 96% of Scott’s votes were from free states and 85% of Fillmore’s from slave states. On the 53rd ballot Scott won the nomination. The Free Soilers nominated John P. Hale opposing the Compromise of 1850 and the extension of slavery. The Whigs had split to the point that the party was declared dead by its leaders. In 1853 the Democrats controlled every Southern State and the Whigs elected only 14 of the 65 congressmen from those states. The intersection two party system was on the verge of death. 7. FUGITIVE SLAVE LAWS- The Fugitive Slave Law created resentment among the Abolitionists and made slavery more emotional and personal to many. Actually the Constitution in Article IV, Section 2 stated that â€Å"any person held in service or labor in one state† who ran away to another state â€Å"shall be delivered up on claim of the party to whom such service or labor shall be due. † The Fugitive Slave Law of 1793 permitted slaves owners to recover slaves who escaped to other states. The escaped slaves had no rights- no right to a trial, no right to testify, and no guarantee of habeas corpus (the legal requirement that a person be brought before a court and not be imprisoned illegally). But by the 1830’ and 1840’s thousand of slaves were escaping and were being aided by the Underground Railroad. White Southerners found the laws too weak to overcome the resistance of the North to return the slaves. Many northern abolitionists actually aided the blacks escape and hid them if the law was known to be coming. Several Northern states had personal liberty laws that made it illegal for state law enforcement officials to help capture runaways. This was passed too. A US Supreme Court decision in 1842- Pigg v Pennsylvania- involved a slave owner who forcibly carried his runaway slave back home to Maryland from Penn. He was convicted in Penn. on a kidnapping charge†¦ The Supreme Court overturned the ruling and called the Penn. Law Unconstitutional. THE COURT ALSO RULED THAT THE ENFORCEMENT OF THE FUGITIVE SLAVE CLAUSE OF THE CONSTITUTION WAS A FEDERAL RESPONSIBILITY. This caused many states to start passing the personal liberty laws and provoked the South to ask for stricter control. Local black vigilante committees were formed including the League of Freedom in Boston and the Liberty Association in Chicago. These actions made the South ask for harsher laws. The Fugitive Slave Law of 1850 was one of the harshest measures EVER passed by the US Congress. Required US marshals, deputies, and ordinary citizens to help seize runaway slaves. Those who refused or helped the runaways could be fined or imprisoned. Slave owners only had to provide legal documentation from their home state OR the testimony of white witnesses before a federal commissioner that the captive was a runaway. It was nearly impossible for a black to prove that they were legally free. Federal commissioners were paid $10 for captives returned to bondage, but only $5. f they were found to be legally free. The commissioner could deputize any citizen to aid in the capture of the runaways, and stiff fines were imposed for those that did not help. Many Northerners vowed CIVIL DISOBEDIENCE. During the time the law was in effect 332 captives were returned to slavery and 11 were released as free people. FUGITIVE SLAVES- Southern laws stipulated that the status of the mother determine d a child’s legal status- free or slave. Some states abided by the new Law without question. Others did not. A Maryland slave owner tried to regain a black woman in Phila. Who he claimed had escaped 22 years before. Since then she had 6 children, and he said they all belonged to him. Case went before a federal commissioner who ruled that they were all free. SHADRACH- 1851- Federal marshals captured a black fugitive in Boston names Shadrach. A group of blacks stormed the courthouse and freed the slave and got him to Canada via the Underground Railroad. Federal authorities brought charges against 4 blacks and 4 whites that helped in the escape under the Fugitive Slave Act. LOCAL JURIES REFUSED TO CONVICT THEM. Sept 1851 – Christiana, Pennsylvania was the scene of a little battle. Three deputy marshals appeared with a family of slave owners to recover 2 runaways from Maryland. A hostile crowd of about 25 blacks and several whites met them. One slave owner was killed and several from both sides were wounded. The runaways escaped to Canada. President Fillmore sent US Marines to Penna. to round up the members of the insurrection. 36 blacks and 5 whites were arrested and indicted for treason by a federal grand jury. The government’s case was weak, and after an acquittal in the first case, the remaining cases were dropped. ANTHONY BURNS- 1854 Burns escaped from Virginia by stowing away on a ship and landed in Boston. Burns sent his enslaved brother a letter, which was intercepted and Burns was captured. Marshals put him under guard in chains in the federal courthouse. Abolitionists tried to break in but could not, even though a deputy marshal was killed. President Franklin Pierce, a northern Democrat, sent federal troops to Boston to return Burns to Virginia. The vigilance committee tried to buy Burn’s freedom but the US Attorney refused. June 1854 thousands of Bostonians lined the street on the way to the ship that Burns was being marched to. Church bells rang, buildings and on lookers were draped in black. William Lloyd Garrison held a ceremony on July 4 in which he burned a copy of the Declaration of Independence as many looked on. A federal grand jury indicted 7 men for inciting a riot to free Burns, but no Boston jury would convict and of the men. MARGARET GARNER- Winter of 1856 Margaret Garner and 7 other slaves escaped from Kentucky across the Ohio River into Cincinnati. Their owner, Archibald Grimes pursued them along with a deputy and a posse. They cornered the eight in a small house, but they fought back Finally they were subdued. Before they could be captured Garner slit her daughter’s throat rather than have her go back to slavery. She tired to kill her two sons but was disarmed. Ohio authorities charged her with murder. By then she had returned to Kentucky and was sent with her three surviving children to Arkansas to be sold. On the journey her youngest child and 24 others drowned in a shipwreck. She was later sold at a slave market in New Orleans. Toni Morrison transformed her story into the book BELOVED. 8. THE ROCHESTER CONVENTION- 1853 – Black leaders met in Rochester, NY in 1853 for a national convention. They warned that black Americans were not ready to concede to the government policy that put more emphasis on the interest of slaveholders than people seeking freedom. They called for greater unity among the blacks and a means to find ways to improve their economic prospects. They asserted their claims to the rights of citizenship and equal protection before the law. They also expressed fear that the new wave of European immigrants would deprive poor black Northerners of their jobs. FOR THE FIRST TIME BLACK LEADERS, INCLUDING FREDERICK DOUGLASS SPOKE OF THE NEED FOR A SCHOOL TO PROVIDE TRAINING IN SKILLED TRADES AND MANUAL ARTS. They even spoke of founding a Negro museum and library. NATIVISM- White Protestants picked up the fear of more Immigrants as well, with a major movement beginning against Roman Catholics from Ireland and Germany. Some feared there was a Catholic conspiracy to take over the nation. Led to the formation of the KNOW NOTHINGS in 1854- to protect traditional American values from the dangers of immigration- The names comes from the reply members were instructed to give when asked about the party- â€Å"I KNOW NOTHING†¦Ã¢â‚¬  By 1856 there were over 1 million members in the Party, mainly in New England, Kentucky and Texas. UNCLE TOM’S CABIN- Written by Harriet Beecher Stowe in 1852- originally published in installments in an anti-slavery newspaper. Stowe was raised in a religious environment and developed a hatred of slavery. In the novel she depicts the cruelty, inhumanity and destructive impact on families by slavery. It moved Northerners to tears and made slavery more personal to readers who never considered it as a way of life. White Southerners called it a false depiction of slavery. But Stowe later published A Key to Uncle Tom’s Cabin in which she cited the sources for her novel, many of which were southern newspapers. ABLEMAN V BOOTH-1859- The personal liberty laws continued to violate federal laws. This case arose when a Wisconsin abolitionist named Sherman Booth was convicted by a federal court and sent to prison for leading a raid in 1854 that had freed a fugitive. The Wisconsin Supreme Court had ruled the Fugitive Slave Law as unconstitutional and ordered Booth’s release. Chief Justice Roger Taney ruled that the Fugitive Slave law was constitutional AND ANY STATE INTERFERING WITH ITS ENFORCEMENT WAS UNCONSTITUTIONAL. Booth went back to prison. THE SUPREMACY OF FEDERAL LAW WAS UPHELD- This case was a complete REVERSAL of the traditional values of the North favoring federal supremacy and the South pushing for states rights. 9. OTHER ATTEMPTS- While many states had been passing personal liberty laws in the 1850’s, some were adopting harsher ‘black laws’ to restrict free blacks—mainly the lower Northern states and the West. Indiana adopted a provision in its 1851 Constitution that prohibited the migration of free blacks into the state. Blacks could not vote there, nor serve on juries or in the army, nor testify against whites, nor marry whites, nor go to school with whites. Iowa and Illinois had similar laws and also banned black immigration in 1851 and 1853. When Oregon was admitted to the union in 1859 she adopted a whole range of black laws, even though black migration to that state was remote. California, 10 years earlier, had not banned black migration since she feared it would delay the process of statehood, but Calif. id adopt a large range of discriminatory laws. SO, EVEN IN THE FREE STATES, THERE WAS AN ANTI-BLACK SENTIMENT. Only New England states, except Connecticut, had allowed blacks to vote equally with the whites prior to the Civil War. Attempts to institute this in other northern states FAILED in the 1850’s. Racism was so strong in the North that no party could win if it endorsed full racial equality. REMEMBER— Abolitionists and Free Soilers could hate slavery and have sympathy for fugitive slaves, BUT they could also be very prejudiced and have a commitment to RACISM.